John Seidel and the PepsiCo Altoona crew were recognized by the Altoona Fire Fighters IAFF Local 299 for providing water and sports drinks to the city's firefighters.

To help firefighters stay hydrated during emergency responses and training in the summer heat, the donation was split among the four Altoona fire stations. Access to hydration is crucial for preserving firefighter health and operational preparedness, according to department officials.

IAFF Local 299 conveyed its gratitude for PepsiCo Altoona's ongoing kindness and assistance to the department and its members.